Ask the Executives
There’s no better place to go for advice than to those who’ve reached the top. To help you climb your ladder of success, we asked Clark Plucinski and Russell Verona – both industry leaders and BodyShop Business Executives of the Year – questions ranging
from productivity to customer relations to future trends:
Paint-Shop Smarts
To increase production in the paint shop, you can do one of two things: Buy more equipment – the object here being to do more work in the same time period by mechanizing
the task. Or, you can produce more by better utilizing your present facility and equipment – the old “work smarter not harder”
school of thought.
Need Money? Renovations
When running a successful business, a shop owner will – at some point – utter the word “renovations”. In his next breath, he’ll shake his head and utter the words “need money”.
Technology as a Marketing Tool
As a shop owner, you want state-of-the-art diagnostic and repair equipment to help you provide your customers with high-quality, cost-effective, efficient repairs. The value of advanced technology here is obvious.
Like a Rock: Southwest Collision of Alsip, Ill.
Ask anyone in the collision-repair business in suburban Chicago about the work and reputation of Southwest Collision of Alsip, Ill., and the adjectives they’ll use can be
summarized in two words – rock solid.
Is High-Tech Worth the Cost?
When computerized measuring systems first became available, most shop owners considered them luxuries that only the biggest, busiest and best shops could afford.
Waterlogged: Submerged Vehicles
Repair of water-damaged vehicles is done daily across the United States, which makes it quite possible that your shop may someday be – if it hasn’t already been – involved in
estimating, and possibly the salvage and restoration, of a vehicle that’s been submerged in water.
1996 Editorial Index
AIR CONDITIONING AND COOLING “Tips and Trends for Coolant Recycling,” Feb., pg. 60 “A/C Retrofit Update,” May, pg. 36 BUSINESS AND MARKETING “How to Get a Yes from Your Banker,” Feb., pg. 33 “Big Brother Sees All,” March, pg. 28 “Perfectly Prompt Payments,” April, pg. 20 “Don’t Get Roped In with the Rest – Try
Partnering With A Paint Company
With so many paint-company partnership programs in the marketplace, making a decision which – if any – to join can be a confusing and time-consuming decision.
Super Tech Tips
The best weapon, as always, is knowledge.