Get More Green from Your Yellow
Most body shops advertise in the Yellow Pages, and many of those shop owners renew their ads every year, leaving well enough alone.
Ask the Executives
There’s no better place to go for advice than to those who’ve reached the top. To help you climb your ladder of success, we asked Clark Plucinski and Russell Verona – both industry leaders and BodyShop Business Executives of the Year – questions ranging
from productivity to customer relations to future trends:
Overcoming Roadblocks
Three men – Bob Anderson, Jerry Kottschade and Joe Sanders – have devoted a great deal of time over the years to assume positions of leadership within their chosen field.
Technology as a Marketing Tool
As a shop owner, you want state-of-the-art diagnostic and repair equipment to help you provide your customers with high-quality, cost-effective, efficient repairs. The value of advanced technology here is obvious.
Insider Trading
The collision-repair industry is big business.
In 1995, shops averaged an annual gross-sales volume of $415,168.
With shop profits soaring that high – even higher at Dun &
Bradstreet’s "Top 100" facilities – owners are as much
businessmen as they are technicians, estimators and managers.
And just like any other business leaders, shop owners are interested
in efficiency, profits and success.
Partnering With A Paint Company
With so many paint-company partnership programs in the marketplace, making a decision which – if any – to join can be a confusing and time-consuming decision.
Constructing Solid Supplier Relationships
The notion of building a partnership with someone who is selling you something is foreign to a lot of people.
The Vote is Cast: National Rule Regarding the VOC (Volatile Organic Compound)
In currently regulated areas, many shops had a learning curve with new low-VOC products that will be shortened considerably for the rest of us. What they discovered when they began using high-solids products was that their main problems were getting the finish to lie down smoothly and getting the paint work to dry in the
Creative Recruitment
Your right arm. How important is it to you? An independent body shop owner recently said he would give his to find one good technician. If people are willing to give up body parts, you know things are bad!
Senior Service
The focus of automotive service – now and in the future – is to meet or exceed the needs of all customers. When it comes to a reality check, many of us would fall short of the mark when it comes to dealing with our senior-citizen customers.