BASF Launches Refinity Cloud-Based Platform
Refinity will provide customers with a seamless digital experience designed to drive efficiency in the areas of color, business, training and support solutions.
Success During Challenging Times (PODCAST)
Jason Stahl and Micki Woods discuss the pros and cons of what body shops did during the COVID-19 pandemic in 2020 and give examples of how shops set themselves up for success in 2021.
10 Mistakes Body Shops Make on Their Websites
Most collision repair facilities feel like having a website is enough to compete online today. But there is much more to it than that.
Business in 2021: Seizing the Opportunity to Fly Your Kite
Some shop owners embraced the uncertainty of COVID-19 and seized the opportunity to take courageous steps to enhance and improve their business.
Auto Body Reviews & Website Icons (PODCAST)
Body shops can be hesitant to display online reviews from Yelp and Google on their homepage. Micki Woods gives the reasons why they should not be.
Traditional Marketing Methods – Do They Still Work? (PODCAST)
Jason Stahl and Micki Woods analyze the return on investment radio, TV, mailers and more in a digital world.
PODCAST: Google & Yelp Reviews
Jason Stahl and Micki Woods discuss how shops can optimize online reviews to influence more customers.
Maaco Recognizes Top Franchisees, Centers at Virtual Convention
Maaco recognized their top-performing franchisees and Maaco Centers virtually at their annual North American Maaco Convention on Dec. 2, 2020.
Solera Acquires InSyPro Automotive Software Company
The acquisition will accelerate expansion of Solera’s global, state-of-the-art body shop management solution.
Body Shop Marketing Through Social Media (PODCAST)
Jason Stahl and Micki Woods discuss best practices body shops should employ when managing their social media.