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Maximizing Your Body Shop’s Local Online Visibility

Here are some suggestions for the new year to improve your visibility online.

Refinish: Separating Your Body Shop from the Competition

How can we showcase our refinishing skills in a manner that separates us from other shops and drives business to our door?

Effective Training for Short Attention Spans

Are you having problems getting your staff to pay attention and retain the information from your training programs? Here’s why: the training is not being presented in a way that holds their attention.

ASA Unveils New App at Annual Meeting

ASA announced that it has unveiled a new app that will provide a way to reach its members and others with important industry news and vital association information more quickly than ever.

Independent Body Shops: Surviving in a Consolidating World

How can you, an independent, survive and even grow during a time where it seems like the mega MSOs are increasing their market share?

“Alexa, Siri…Find a Body Shop!”

Need or want something? Just call out to Alexa, Google or Siri and ask for it: “Alexa, find a body shop.” That’s voice search…and it’s the next big thing.

When Napping at Work is Good

Get your NAP, or name, address and phone, correct online and your search engine ranking/overall online visibility should improve!

How Can Auto Body Shops Attract More Women to the Industry?

In the collision industry, women make up 3.6 percent of the workforce, according to the Bureau of Labor Statistics (2017). How can the industry attract more women?

Nissan to Offer Tours of Assembly Plant Prior to April CIC Meeting

The Collision Industry Conference (CIC) has announced that Nissan will be offering tours of its Smyrna assembly plant prior to the April 17-18 CIC meeting.

Collision Industry Conference Definitions Committee talked about its 2017 agenda
BASF to Feature Four and Four at SEMA 2018

BASF Refinish Automotive Coatings has announced that their booth no. 20353 in the Racing and Performance area of Central Hall at the SEMA Show will feature four custom builds and highlight the four components of BASF’s Value Beyond Paint Vision+ tools and services.