Subaru Selects CollisionLink for Collision Parts Marketing Program
Subaru and its dealer network will now have the ability to offer competitive pricing on eligible OE parts against aftermarket parts to drive sales.
CARSTAR Promotes Jesamyn Erdman to Assistant Marketing Manager
In just over two years, CARSTAR states that Erdman has had a huge impact on the success of the network, working with franchisees on the company’s rebranding efforts as well as its annual franchise conference.
3D Auto Body & Collision Acquires VP of Marketing and Business Development
Craig J. Camacho comes to 3D Auto Body & Collision Centers from Keenan Auto Body, where he spent the last 13 years as marketing director.
Marketing with Social Media
Why, you ask, would you want to be on social media? The answer is pure and simple: it’s free.
Web Presence Management: Top 10 Free Marketing and Social Media Podcasters
Listening to a podcast might be the ideal way to learn about online marketing and social media for your body shop. What’s a podcast? Read on to find out!
Evercoat Welcomes New Marketing Manager
David Jacobson will oversee all marketing-related experiences for both the Evercoat and Auto Magic brands, including communications, new product launches, advertising campaigns, promotional support programs, market research and trade shows.
ASA Offers Free Marketing Diagnostic to Member-Shops
Autoshop Solutions is offering ASA member-shops a free marketing diagnostic that includes an assessment of a shop’s Internet marketing activities, including website performance, website design, call to action, social media and search engine rankings.
Sales and Marketing in the 21st Century
While commonplace sales and marketing strategies may still have their place in today’s MSO, they do not represent a large portion of the strategies necessary to succeed today.
Refresh Your Marketing
Old-school marketing is out, and new-school is in. So ditch your “Free Estimates” sign and get with the program.
Pro Spot Names Art Ewing Canadian Sales & Marketing Director
Ewing’s main focus will be to support and further develop Pro Spot’s existing distribution in Canada.