Service King Releases Latest ‘Trusted Collision Repair’ Advertising Campaign
Service King announced the upcoming release of its latest advertising campaign with a new 30-second digital broadcast spot.
The MSO: The Successes and Failures of a Marketing Campaign
Without a solid brand presence in the market, you probably won’t come to mind when a customer tries to think of a shop to fix their vehicle.
Service King Launches Billboard Campaign for National Cancer Survivors Day
The company is featuring a number of its own cancer survivors on 48 high-profile digital billboards in 11 major markets across the United States.
National Auto Body Council Launches Search Campaign for New Executive Director
The executive director position reports to the NABC Board of Directors and works collaboratively with the board to implement NABC’s strategic annual goals.
Valspar Automotive Recognizes “Mavericks of Color” in New Matrix Automotive Finishes Campaign
The new campaign stars Ryan Evans from History’s “Counting Cars” and Danny “the Count” Koker’s Counts Kustom garage in Las Vegas, shop owner Cody Lumpkin from Dick Lumpkins Auto Body in Piqua, Ohio, and Shop Manager Shane Marchyshyn from Automotive Services Inc. in Columbus, Ohio.
Service King Launches Latest Billboard Campaign Celebrating Chicago Postseason Baseball Run
The campaign features two messages, “Pennants Aren’t Won by Accident” and “Some Things Wait 108 Years to Get Fixed,” both accompanied by the popular #FlyTheW hashtag.
Mopar Introduces Awareness Campaign on ‘Right to Request’ OE Collision Parts
Campaign is designed to both inform consumers of their “Right to Request” OE collision parts and to highlight the benefits of choosing Mopar products over the aftermarket for collision repairs.
‘Right to Repair’ Campaign Goes Global
Aftermarket associations from five continents gathered to discuss future strategies to stop vehicle manufacturers from withholding service and repair data, diagnostic tools, and safety and technical bulletins from independent aftermarket shops.
Service King Supports National Breast Cancer Foundation With New Billboard Campaign
The company is dedicating its national inventory of more than 100 digital billboards to promoting early detection awareness in the fight against breast cancer.
Hyundai Expands Campaign to Educate Customers on Counterfeit Auto Parts
The campaign is aimed at warning American drivers of the risks involved when using counterfeit automotive parts.
