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6 Local SEO Myths that Need Busting for Collision Shops

In an era of smartphones and on-demand everything, local businesses are collectively coming to a rather daunting understanding—online reviews could make or break a business. The way customers seek out and do business has shifted dramatically over the past few years, and with it, their expectations. Recent studies have shown that customers expect more convenience

Bolt On Now Offering Software to Entire Automotive Aftermarket

Bolt On Technology now offering body shops, dealers and specialty vehicle shops tools to
increase revenue and drive loyalty.

Effective Marketing for Collision Repairers

Consistently marketing your collision repair business is important in order to ensure you reach customers before your competitors do.

4 Strategies for a Successful Business

Shops looking to grow and thrive need to connect with customers, not just for their next collision repair but also to become the business they, their family and friends see as the one they trust above all others.

Optima Automotive Announces Staff Promotions

Optima Automotive, a web presence management company, has announced two key internal promotions within the company.

CIECA Welcomes BirdEye as Corporate Member

The Collision Industry Electronic Commerce Association (CIECA) announced that BirdEye recently joined the association as a corporate member.

Web Presence Resolutions for Your Auto Body Business in 2019

Each year, I urge all of you to set New Year’s resolutions that will impact the online effectiveness of your business. Here’s a checklist of things you should do in 2019 that will maximize your effectiveness online.

Podium Joins CIECA as Corporate Member

The Collision Industry Electronic Commerce Association (CIECA) announced that Podium has joined their association as a corporate member.

AASP/NJ Members Learn Marketing Strategies from B2B Automotive

Earlier this month, AASP/NJ members and supporters were treated to an interactive and engaging presentation by nationally-known speaker Michelle Nelson of B2B Automotive on the important role marketing plays in running a successful business.

Pitfalls of Third-Party Review Sites (and What to Do About Them)

The reputation you’ve built for years can be torn down with a single poor online review. Here’s what you need to know about third-party review sites.