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Chicago to Host May 2 Sherwin-Williams/Summit Software Collision Facility Digital Marketing Seminar

Sherwin-Williams Automotive Finishes’ A-Plus Network University and Summit Software and Marketing will be taking their Digital Marketing Advanced Business Class – specifically created for collision repair facilities – on the road May 2, 2012 to Chicago, at the DoubleTree Hotel in Oak Brook, Ill. Facilitated by Frank Terlep, CEO and Lead Sherpa of Summit Software

Sherwin-Williams and Summit Software to Host Digital Marketing Seminar

The Sherwin-Williams Automotive Finishes A-Plus University and Summit Software and Marketing have teamed up to create a special “Digital Marketing Advanced Business Class” specifically for collision repair facilities. This four-hour workshop will be held Thursday, April 26, 2012 in San Diego, Calif. (at Petco Park, home of the Padres) and includes an exclusive stadium tour,

CARSTAR Expands Marketing, Service Teams

CARSTAR Auto Body Repair Experts says it is expanding its corporate leadership and service teams to add new levels of collision, insurance and franchising industry experience and expertise.

BodyShopBids Hires Chief Marketing Officer, Senior Vice President of Sales

BodyShopBids, an online and mobile platform that enables consumers to solicit custom car repair estimates by uploading a photo, announced that Kevin Leland and Joseph M. Cosgrove have joined the company. Pawngo co-founder Kevin Leland will serve as CMO. Leland previously served as Pawngo’s vice president of marketing, where he oversaw sales, marketing and technology

Tasca Funny Car Sports Lucky FordParts.com Body In Norwalk As Online Parts Store Reaches First Anniversary

FordParts.com, the intuitive, consumer-friendly website that puts the customer in control by providing all the information required to make informed buying decisions, celebrates its one-year anniversary this month. Twelve months ago, the virtual doors opened to a diverse, eager audience and the demand for Ford and Motorcraft parts through the website hasn’t slowed. Customers –

MAACO Names Yodel Preferred Vendor for Local Online Advertising Needs for Franchisees

Yodle, specialist in local online advertising, announced that it has been chosen by MAACO Collision Repair and Auto Paining as the exclusive preferred local online marketing vendor for all MAACO franchisees. This announcement is the culmination of a yearlong pilot conducted by MAACO corporate and now opens the door for all 400-plus MAACO franchisees in

Web-Est Estimating Software Now Integrates with CollisionLink Online Parts Ordering

Web-Est LLC, provider of an online auto collision estimating program, has announced its product is now able to integrate into CollisionLink, the OE parts procurement solution from OEConnection LLC. With the rollout of its latest product update, released early last week, OEConnection has established seamless integration between the Web-Est collision estimating software product and CollisionLink,

AASP/NJ’s NORTHEAST 2011 Show Has Increased Online Presence

The Alliance of Automotive Service Providers of New Jersey (AASP/NJ) are already working to make their flagship event, the 34th annual NORTHEAST Automotive Services Show at the Meadowlands, their best show to date. Through incorporation of a technologically heavy marketing plan including utilization of Facebook, Twitter, YouTube and LinkedIn as well as a revamped, interactive

Mitchell AutoAdvise Online Collision Repair Marketplace Increases Network of Shops and Insurers

Mitchell International, Inc announced that AutoAdvise, the online collision repair community recently rebranded from SceneExchange following Mitchell’s acquisition of SceneGenesis last year, is gaining momentum with its shop and insurance carrier participation levels. To date, over 2,000 collision repair facilities, including franchises such as MAACO and several major regional and national insurers, have joined AutoAdvise.

Web-Est Promotes Google Places for Auto Body Marketing Efforts

Web-Est recently published an article regarding the effectiveness of search engine local listings with specific emphasis on Google Places, which can be used free of charge. "Google Places gives businesses a chance to connect with consumers in a specified location by listing the business online in a Yellow Pages-like directory that appears to a consumer