Maaco Franchisee Recognized for Operational Excellence
Ron Hashemi, owner of Maaco San Diego, Maaco Oceanside, Maaco National City and Maaco San Marcos, has been recognized for operational excellence and performance in 2021.
Registration Opens for 2022 HD Repair Forum
The event is set to return to the historic Hilton Fort Worth April 5-6, 2022.
Schaefer Autobody Centers: 7 Tough Lessons Learned
Steve Schaefer has achieved a lot of success as a multi-shop operator, but it didn’t come without some lessons that knocked him flat on his face.
CAR Coalition Launches National Right to Repair Campaign
The CAR Coalition has launched a multi-million dollar campaign in support of the right to repair movement and key legislative measures, including the Save Money on Auto Repair Transportation (SMART) Act.
Top 5 Stories of the Week
A recap of the top five stories on bodyshopbusiness.com during the week of Aug. 23.
11 Signs Your Marketing Company is Scamming You
When it comes to advertising and marketing, how do you decipher what is best for you and who’s trying to take advantage of your ignorance on the topic?
Four Top Paid Search Strategies for Collision Shops
Automotive aftermarket veteran and CEO and founder of Autoshop Solutions, Danny Sanchez, knows which marketing strategies work for collision shops — and which don’t. Here are his key takeaways on why shops should advertise and the four top strategies for pay-per-click marketing. Strategy 1 – Have a Great Presence Online!Your website is more than a
Registration Now Open for 2021 HD Repair Forum
The HD Repair Forum’s program will feature presentations and panel discussions involving OEMs, insurers and other collision industry leaders.
Maaco Launches New National ‘The Upside of Uh-Ohs’ Campaign
The campaign is rooted in the brand’s almost 50-year reputation as the one to call whenever it’s time for a fresh paint job or when life inevitably brings its dents, dings and scratches.
Traditional Marketing Methods – Do They Still Work? (PODCAST)
Jason Stahl and Micki Woods analyze the return on investment radio, TV, mailers and more in a digital world.