SCRS Announces Full Lineup for OEM Collision Repair Summit
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SCRS Announces Full Lineup for OEM Collision Repair Summit

The Society of Collision Repair Specialists (SCRS) has announced details for all three sessions being offered as part of the 2022 OEM Collision Repair Technology Summit Thursday, Nov. 3 at the SEMA Show.

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Held in the Upper South Hall (room S233) at the Las Vegas Convention Center, the summit’s three sessions feature distinctly different discussions highlighting how trends and technological developments in modern vehicles influence vehicle repairability and collision industry preparation.

Session I: 9-10:30 a.m. — OEM Repair Procedure Accessibility

Featuring:

  • Mark Allen, collision programs manager at Audi of America             
  • Benito Cid, collision business development manager at Mercedes-Benz USA              
  • Kevin Earlywine, instructor, Collision Repair & Refinish at Toyota Motor North America             
  • Wayne Weikel, senior director, Alliance for Automotive Innovation              
  • Amber Alley, manager at Barsotti’s Body & Fender             
  • Moderated by: Aaron Schulenburg, executive director of SCRS

The foundation of a quality repair begins with access and adherence to documented repair procedures from the vehicle manufacturer. When followed, everyone in the process succeeds in establishing mutual accountability to protect consumers on America’s roadways.

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Consumers should be able to assume their vehicle repairs will be performed in accordance with the documented procedures, detailed by the vehicle engineers. They should have the ability to choose an independent repair business that has invested in the facility, equipment and skillset development to meet the rigorous demands of these increasingly sophisticated, modern vehicles.

But in the collision repair market, well-trained, well-equipped repair facilities are not struggling to gain access to collision repair procedures — they’re struggling to compete against other businesses who don’t prioritize access and adherence to the available information.

In this presentation and panel, automakers will discuss access points for information, means to utilize the procedures in a repair environment, and ways to overcome myths or perceived obstacles in accessing and utilizing repair procedure data. 

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Session II: 11:00 a.m.-12:30 p.m. — Tackling the Technician Crisis Together

Featuring:

  • Dara Goroff, vice president, Planning & Industry Talent Programming at I-CAR
  • John Helterbrand, national program director at Collision Engineering     
  • Jennifer Maher, executive director at the TechForce Foundation

Technicians play one of the most critical roles in proper repairs, and the increasing shortage of talent is a contributing factor with implications on the collision repair businesses.

This session, led by Eliza Johnson of Ducker Carlisle, explores data compiled by the global market research firm that delves into the technician crisis — as well as solutions — in partnership with automakers to bolster the technician pool. The presentation will elaborate on the severity of the technician crisis in the automotive landscape and how it is expected to evolve over the coming years, while considering technology advancements and demographic expectations.

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For several years now, Carlisle has been committed to exploring solutions to address the technician shortage, specifically looking at what dealers should be doing to get new technicians in the door, keep them in their facilities and retain them in the industry for the long-term. Johnson will elaborate on tactical examples of the Carlisle recommendations in key areas and how the research and recommendations led to the formation of the Automotive Technician Collaboration (ATC), a Carlisle-led group of nine automotive OEMs jointly tackling an industry response to the technician crisis. The collective goal is to change the perception of the automotive technician career. This is both in the eyes of the public to grow the pool of new prospective technicians entering dealerships as well as in the eyes of existing technicians, to keep them in their roles for the long haul.

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Following the presentation, Johnson will then welcome a guest panel to join the conversation, seeking to explore the relationship between findings in the OEM technician space and the carryover in how the collision industry can benefit from these learnings and build the framework for action plans to combat these pressing challenges. Panelists will provide valuable perspectives to address collision-specific activities and the correlation between budding industry activity with a shared emphasis on the growth of technical assets in the industry. 

Session III: 1-2:30 p.m. — Managing Scan Tool Choices While Ensuring Safe and Proper Repairs

Featuring:

  • Dan Dent, manager, Collision, Certified Repair Network at Nissan Motor Corporation
  • Devin Wilcox, program manager and strategist, Collision Network at Subaru of America
  • Jake Rodenroth, North American body repair program operations manager at Lucid Motors

When it comes to scanning, some of the most common questions asked in the industry include:

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  • Why do the OEMs require the use of their factory tool when servicing safety systems?
  • Is there a difference between the factory tool and an aftermarket tool?

These questions result in spirited discussions and often assumptions that can create challenges in the repair and claims settlement process for consumers, technicians, shop owners, OEMs and carriers. In this session, Chris Chesney, vice president of training and organizational development at Repairify, will present to the industry the results of a detailed research project completed by the company. The field study connected multiple aftermarket tools to thousands of YMMT vehicles and compiled a comparative analysis of the scan results, DTCs and the ability to clear DTCs in the same manner as the factory tool. Chesney will provide insight into how the resulting database can identify when, and if, an aftermarket tool can offer the same results as an OEM tool. The OEM Summit will be the first public visibility into the results of testing thousands of vehicles using both OEM and aftermarket tools.

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Following the presentation of data, Chesney will welcome automakers to the stage to discuss how the results of their tests align with automaker guidance and requirements, and challenges faced by repairers in adherence to those repair instructions.

Registration

Register here for sessions individually or here as part of the Full Series Pass. Tickets can be secured on site outside the education classrooms (rooms S229-S233) in the Upper Level of the South Hall of the Las Vegas Convention Center.

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The 2022 OEM Collision Repair Technology Summit is made possible with support from AirPro Diagnostics, BASF, CAR-O-LINER, CCC, Enterprise, Reliable Automotive Equipment, Toyota and SEMA. 

For more information on SCRS’ education series at the SEMA Show, click here.

For more information about SCRS or to join as a member, visit scrs.com, call (877) 841-0660 or email [email protected].

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