AkzoNobel Creates Award for Environmentally Conscious Collision Repairers - BodyShop Business
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AkzoNobel Creates Award for Environmentally Conscious Collision Repairers

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To coincide with the advancement of waterborne technology and promote the contributions the collision repair industry is making to generate a sustainable future, AkzoNobel has announced plans to create the industry’s “FIT” Sustainability award.

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Under this new initiative, recognition will go to enterprises that deliver sustainable, environmentally focused business solutions to the collision repair industry. These solutions are defined as “those that meet the needs of the present without compromising the needs of the future,” AkzoNobel says.

“FIT” is an acronym for the three key measurement criteria of the award; Focus, Innovation and Talent. Awards will be announced annually in conjunction with the AkzoNobel Most Influential Women in the Collision Repair Industry Program.

“The Most Influential Women in the Collision Repair Industry (MIW) has become an institutional pillar. FIT will follow in the tradition of MIW,” said AB Ghosh, general manager of AkzoNobel Car Refinishes Americas. “It will create an umbrella under which MIW and three additional awards will be covered. Our hope is that that the FIT awards will be as successful in promoting the reduction of the carbon footprint of our industry as MIW has been in advancing the contributions of a valuable talent and resource pool.”

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