BASF launched its new Foose Signature Line of automotive refinish colors during the SEMA show in Las Vegas last week. The 12 Foose-inspired paint colors combine BASF’s coating technology with colors formulated personally by the car designer.
Chip Foose was on hand to introduce his new BASF color collection during a press conference at BASF’s SEMA booth.
“For years, BASF paints have helped take my projects to the Ridler Awards, to this show (SEMA), to the cover of magazines, and to television with ‘Overhaulin’,’" Foose said.
BASF’s Foose Signature Colors are available for a limited time in solventborne formulas under the brand name R-M Diamont. Visit www.basfrefinish.com for a list of authorized R-M distributors.
Early next year, the Foose Signature Line will be available in waterborne under the brand name Glasurit 90-Line.