G&C AutoBody, based in Santa Rosa, Calif., is predicting a 50 percent increase in revenue for 2011 with the opening of three new shops, the North Bay Business Journal reported.
G&C’s new locations in Windsor and Novato, Calif., and one slated to open soon in Rohnert Park, Calif., are projected to increase gross revenue to $30 million, up from $20 million in 2010, according to founder and President Gene Crozat.
G&C now has six locations in Windsor, Santa Rosa, Petaluma, Novato and two in San Rafael. The Rohnert Park shop will be its seventh.
“It’s not out-of-control growth,” Crozat told the Business Journal. “I structured my business knowing that the economy will get worse.”
Crozat says his strategy includes using mostly cash and volume buying to get paint and parts at a discount, having his repair technicians as independent contractors and utilizing U.S. Small Business Administration-backed low-interest loans for property and equipment acquisitions.
According to Gene Crozat’s son, Shawn, G&C has been planning for expansion for the last two years, using an official training program for estimators and techs and conducting 200 to 300 customer satisfaction surveys per month. Crozat said the surveys helped the shop become more consistent and reduce its cycle time to six days.
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Read the full story from the North Bay Business Journal to learn more about G&C’s growth strategy
G&C AutoBody
