Ford Approves Martin Senour's Waterborne Paint System - BodyShop Business
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Ford Approves Martin Senour’s Waterborne Paint System


Ford Motor Company recently approved the VORTEX waterborne refinish system from Martin Senour Paints for collision repair centers on a global basis. The VORTEX system has undergone the technical certification process to meet the Ford WSS-M2P100-D standard.

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"Martin Senour Paints has continually demonstrated excellent performance in testing to our rigid paint specifications", said Gerry Bonanni, Ford Motor Company. “The new VORTEX system offers our Ford, Lincoln and Mercury dealerships an excellent option for this dynamic refinish solution."

VORTEX utilizes a proprietary resin system that behaves like the solventborne systems of today. Martin Senour Paints also says it ensures up to a 96 percent reduction in VOC emissions, compared
to solventborne coatings, and also reduces hazardous waste generation.

“We’re delighted that the Ford Motor Company has recognized VORTEX as a premium waterborne solution,” said Jason Crager, OEM business development manager, Martin Senour Paints  “Our goal in launching this product was to ease the fears and concerns body shop owners have in changing from a solvent to a waterborne system. Because VORTEX has solventborne-like application properties, it ensures a seamless transition and conversion.  Technicians will be familiar and comfortable with the process already, requiring minimal training and start-up costs.”


For more information, call (800) 526-6704 or visit

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