Jim Keller, a veteran of the collision repair industry, has announced the creation of the 1Collision Network, a group of midwestern collision repair facilities that has created a specific brand to market to insurers and consumers, as well as established a way to measure, manage and improve their performance in a group environment.
Keller, who serves as founder and president of the 1Collision Network, has a background that includes being a multiple-shop owner, an executive vice president
of a corporate-owned consolidator, and a former board member and chairman
of the Automotive Service Association (ASA).
1Collision features marketing planning and support services, e-Marketplace software, a performance management system to track and report key performance indicators, a single point of contact with insurers, and educational and training programs facilitated through key strategic partners. Members receive ongoing support to increase traffic, enhance insurance relationships and to be the "best in class” in their marketplace. The network also provides purchase incentive programs with its strategic partners.
“Many shop owners today are looking for a competitive solution in the marketplace to compete with the corporate chains," said Keller. "1Collision provides the complete solution for the single and multiple shop operator.”
Requirements to affiliate with 1Collision include being a progressive business, meeting CIC Class A Shop criteria, displaying a record of positive insurance relations, committing to branding requirements, and employing a staff that’s committed to continuous improvement.
More information:
Qualified collision repair businesses interested in becoming a 1Collision Network location should e-mail [email protected] or call (414) 289-7650.
