The Collision Repair Industry Snapshot Survey, co-sponsored by the Collision Repair Education Foundation (CREF) and I-CAR, has launched and is now open for responses from collision shop owners and managers. The collected data will be compared to previous benchmarks. Trends over the years will be analyzed, with results published and shared with the industry.
In order to touch the entire industry both within the CREF and I-CAR customer base as well as externally, the electronic survey, which is intended only for shop owners or managers, will be distributed via various outlets including:
• Industry publications
• Information providers
• I-CAR Industry Alliance partners’ newsletters
• Industry co-ops and buying groups
• Associations’ newsletters
• Large paint distributors and others
It is estimated that this survey will be distributed electronically to more than 20,000 shop managers and owners (one from each location). An electronic tablet (retail value $400) will be awarded to one randomly selected respondent who successfully completes the survey. All responses will be kept confidential, and results will be reported in aggregate. Respondents will not be contacted, and the list will not be sold or shared.
More information:
Collision shop owners or managers (one per location) are invited to take the survey at this link.
