The Women’s Industry Network (WIN) and the Collision Repair Education Foundation have joined forces to recruit women to the collision repair industry. By working together, these two organizations hope to motivate talented young females to join the industry and develop their career paths.
As a result of this collaboration, a poster campaign, designed to inspire and attract young female collision repair students, has been distributed to more than 1,150 technical schools and colleges.
“As young women continue their education and enter the workforce, it’s important that they understand the breadth of potential that a career path in the collision repair industry holds,” said Ruth Weniger, CEO of Airbag Solutions and chair of WIN’s communications committee. “We hope that this message encourages females to learn more about the collision repair industry and they become inspired by the support and opportunities that are available to them.”
Titled “There’s A Place For You,” the poster includes photographs to depict the diversity of roles the collision repair industry has to offer young women as they continue their education and enter the workforce. Photos appearing in the poster reflect positions such as paint technician, insurance estimator, body technician, research and development, marketing, chemical technician, glass repair technician and industry retail. Photo selections were based on photo quality, clarity and how well each photo depicted a particular role.
“The Collision Repair Education Foundation is proud to partner with WIN to promote females in the industry,” said Collision Repair Education Foundation Director of Grant Programs Melissa Marscin. “The poster that WIN recently created featuring females in the industry should inspire young female collision students to set high goals for achievement in the industry.”
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