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Rush Truck Centers operates the largest network of commercial vehicle dealerships in North America, and they use Axalta’s Imron Elite polyurethane products to repair and maintain their heavy-duty fleets.
Axalta Coating Systems announced it is sponsoring the painting competition at Rush Truck Centers’ 11th annual Tech Skills Rodeo held this week at the Henry B. Gonzalez Convention Center in San Antonio, Texas. Axalta coatings experts will judge the rodeo’s painting skills competition.
Rush Truck Centers operates the largest network of commercial vehicle dealerships in North America, and they use Axalta’s Imron Elite polyurethane products to repair and maintain their heavy-duty fleets. For the past several months, Rush Truck Centers’ technicians from across the U.S. have prepared to qualify for the semi-final round of the Tech Skills Rodeo by completing a series of written tests. Eligible technicians that advance to the rodeo will use Imron Elite products to paint and repair truck parts as a demonstration of their expertise.
“We are honored Axalta has joined Rush Truck Centers as a Platinum Sponsor for our 11th annual Tech Skills Rodeo,” said Mike McRoberts, Rush Enterprises senior vice president and chief operating officer. “Axalta’s involvement in our rodeo helps honor our technicians, including those who work in our collision centers, for their great work and support to our customers. For more than 13 years, we have been proud to offer Axalta’s tough and beautiful Imron finishes to our customers, as they have a proven track record of quality and durability.”
Added Marcelino Fernandez, Axalta national fleet manager, “Axalta and Rush Truck Centers work closely throughout the year to prepare their technicians and enhance their skill level. We hold ‘Lunch and Learn’ training sessions to introduce new products and express the importance of following standard paint repair procedures to help ensure the highest quality maintenance is performed at Rush Truck Centers’ dealerships.”
Axalta coatings experts will select division winners and a grand champion based on a critical evaluation of the technicians’ knowledge from the written test assessments as well as their performances during the technical painting session. The competition closes with an awards dinner where the winners will be announced.
To learn more about Axalta Imron Elite and other commercial transportation products, visit axalta.us/transportation.