Manufacturers in the automotive aftermarket can now apply for booth space at the 2020 SEMA Show by visiting semashow.com/buyabooth. Taking place Nov. 3-6 in Las Vegas, the SEMA Show is where the specialty aftermarket industry gathers every year to conduct business.
“As the leading trade show for the automotive industry, the SEMA Show is the ideal place for manufacturers of aftermarket parts to showcase their new products,” said Tom Gattuso, vice president of events for SEMA. “Buyers from all over the world come to see what’s new, and they’re prepared to do business.”
Last year’s four-day SEMA Show attracted about 162,000 industry professionals, including more than 71,000 professional buyers representing retail shops, warehouse distributors, e-commerce sites, speed shops, dealers, installers and jobbers.
“The SEMA Show is much more than a four-day trade show in Las Vegas,” said Dave Kass of QA1. “This show does a fantastic job attracting qualified buyers, media and industry partners in one location, making the show an extremely productive event for QA1.”
For many exhibitors like QA1, the SEMA Show helps create a foundation for the upcoming year. Andrew Biggs, vice president of marketing and product management for Yokohama Tire, agrees.
“We had a great show last year, and it’s still paying off,” said Biggs. “Yokohama became the first company to sweep the tire category in the new product awards, and garnered an unprecedented amount of media coverage. The result was a shot of energy for our brand and a renewed level of interest from both existing customers and prospects.”
Exhibitors can be included in the Priority Booth Space Selection and secure the best possible location if they apply before March 27. The three-week process, which begins May 4, allows exhibitors to select the actual booth location within the 2-million-square-foot Las Vegas Convention Center.
To apply for booth space at the 2020 SEMA Show, visit semashow.com/buyabooth, email [email protected] or call (909) 396-0289.
