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Damien Reyna to oversee franchisees in Colorado, Arizona, Las Vegas and New Mexico.
Damien Reyna has joined CARSTAR Auto Body Repair Experts as an area director of operations for the CARSTAR franchisees in Colorado, Arizona, Las Vegas and New Mexico.
In his role, Reyna will be responsible for executing the regional business strategy, implementing store improvements and delivering the CARSTAR EDGE Performance programs. Reyna will report directly to Melissa Miller, assistant director of CARSTAR’s field services and operations.
Reyna brings more than 15 years of experience in the collision repair industry. He recently worked for Platinum Autobody in Illinois as a business development manager. Previously, he worked at CARSTAR Mundelein in multiple positions for 11 years. Reyna is I-CAR Platinum and ASE certified, and is qualified as an I-CAR instructor. He attended the College of Lake County in Northeastern Illinois.
“Damien Reyna is an excellent addition to our operations team,” said David Byers, CEO of CARSTAR. “His industry involvement, body shop experience and passion for our business will help drive operational excellence in the markets he supports.”