News: Consolidator Report
With the California addition of Red Hill Collision Center, the group now offers more than two dozen affiliate locations in four states.
Certified Collision Group (CCG) announced further expansion of its 1stCERTIFIED initiative. With the California addition of Red Hill Collision Center, the group now offers more than two dozen affiliate locations in four states.
The father and son team of Armando and Christian are the second and third generations of the Nogueiras family that has been a part of the Southern California community for nearly 44 years. Armando worked in his father’s Los Angeles shop at the age of 15, was an operations manager by 18 and has been an owner/operator since 1986. Christian, now 30, has held virtually every position available in the collision repair business and is currently the president of Red Hill. According to CCG, Red Hill’s father and son duo possess a commitment to old world craftsmanship, while utilizing the technologically advanced management and repair capabilities as exhibited by Red Hill’s OEM certifications and advanced aluminum repair capabilities.
“CCG is executing on a strategy that aligns very well with Red Hill’s commitment to market-leading KPI performance, advanced aluminum repair expertise, and consistency in delivering quality repair outcomes for our customers and DRP partners,” said Armando Nogueiras, CEO and founder of Red Hill. “Knowing that 1stCERTIFIED membership is only achievable through a strict qualification process focusing on proven performance, advanced repair capabilities and successful DRP participation truly resonates with us. The opportunity for us to participate in a national entity that is 100 percent aligned with our commitment to repair quality fully supports our desire to retain our market brand and identity while competing more effectively in a rapidly consolidating industry.”
Thomas Adams, CCG managing director, added, “The addition of Red Hill exemplifies our mission to identify the very best independent operators – those with unmatched commitment to proven KPI performance results, advanced repair capabilities, providing highest quality repair outcomes – then to vigorously assist them in sustaining and strategically growing their businesses. This is to the benefit of all of our CCG affiliates and the insurance community alike.”