Drivers Deal With Rough Winter Potholes

Drivers Deal With Rough Winter Potholes

Survey reveals about 50 percent of U.S. car owners report vehicle pothole damage.

Poor road conditions have cost consumers and the insurance industry at least $27 billion over a five-year period, according to a 2014 survey commissioned by Trusted Choice and the Independent Insurance Agents & Brokers of America (IIABA or the Big “I”). The survey also reveals that from 2009 to 2014, half of car owners experienced damage to their vehicles as a result of potholes.

“The snow, ice and freezing rain during the rough winter months left their mark on the country’s roads,” says Robert Rusbuldt, Trusted Choice president and Big “I” president & CEO. “Severe potholes have led to accidents which may impact insurance rates, as premiums are determined by past claims, accidents and driving violations. Potholes and poor road conditions aren’t just an inconvenience, they are an expensive and dangerous result of harsh winters.”

The pothole survey also found that 31 percent of car owners who reported pothole damage to their vehicles filed a claim with their insurance company. A surprising 65 percent of respondents who needed repairs said they (or a third party) paid out of pocket for the vehicle to be fixed. Only about 3 percent said local authorities stepped in to foot the bill. For about 40 percent of respondents, that bill was more than $500.

“This survey highlights how widespread the pothole problem is on our roadways and that the costs are enormous to both the insurance industry and to consumers,” says Madelyn Flannagan, Big “I” vice president of agent development, research and education. “And now, local authorities are struggling to keep up with the extensive road repairs.”

While motorists in the Midwest, Northeast and North Central regions of the country reported the most pothole damage, surprisingly the numbers were not that different even in the Southern and Western regions, which typically experience milder winters.

The pothole survey was conducted for Trusted Choice and the Big “I” by MFour Mobile Research, Inc. using MFour’s Surveys on the Go Smartphone Application Panel which includes Apple and Android mobile device users. MFour is an independent research company headquartered in Costa Mesa, California. Interviews of a nationally representative sample of 2,565 U.S. car owners were conducted in June 2014 and weighted by age and gender to represent the general U.S. population over age 18. For more information about MFour click here.

You May Also Like

Crash Champions Expands to Great Falls, Montana

Crash Champions has announced the successful acquisition of Mitchells’ Crash Repair, Flawless Auto Body and 3 Way Auto Body.

Crash Champions has announced the successful acquisition of three local repair centers in Great Falls, Mont.: Mitchells’ Crash Repair, Flawless Auto Body and 3 Way Auto Body. The three local repair centers transitioned operations to Crash Champions effective April 22. 

“We are certainly proud to continue expanding the Crash Champions footprint across Montana,” said Matt Ebert, founder and CEO of Crash Champions. “Beginning service to the Great Falls community is another strategic step in that momentum. Each of these local teams have earned a reputation for high-quality repairs and an attention to best-in-class customer service. We’re proud to welcome them to the team and look forward to serving Great Falls, now under the Crash Champions brand.”

Car ADAS Solutions Announces New Licensee in California

Car ADAS Solutions has announced ADAS Vision as a new licensee in Imperial, Calif.

GM Customer Care and Aftersales Celebrates National Skilled Trades Day

General Motors CCA celebrates the more than 43,500 skilled auto technicians across its dealerships as well as the more than 1,100 students currently on the path to joining the industry through its various programs.

Fix Network World Apprenticeship Program Celebrates First Graduate

The Fix Network Apprenticeship Program is the first automotive glass apprenticeship in the U.S., and Duran is the first graduate.

Car ADAS Solutions Announces New Licensee in Michigan

Car ADAS Solutions has welcomed Lakestate Calibrations as a new licensee in Gaylord, Mich.

Other Posts

CIF Offers Assistance After Recent Devastating Storms

The Collision Industry Foundation is here to assist collision repair professionals who have suffered a significant loss.

ALI Announces Lifting Points Guide Now Available in Digital and Print

Easily find OEM-recommended lifting points to properly lift cars, trucks and SUVs.

NTSB Chair Praises NHTSA Action on AEB Final Rule

Jennifer Homendy lauded the new standard requiring all new passenger cars and light trucks to have automatic emergency braking and pedestrian AEB systems.

Lucid Group Debuts New EV with 516-mile Range

Lucid claims the 2024 Air Grand Touring starting at $109,900 is the longest-range EV available today.