Kaeser Sponsoring Dakar 2009 Race in South America - BodyShop Business

Kaeser Sponsoring Dakar 2009 Race in South America

Kaeser Compressors is sponsoring the Dakar 2009 motor race Jan. 3-18. After 30 years in the Sahara, this year’s route is in Argentina and Chile.

Starting in Buenos Aires, the 5,600-mile race will take competitors through Patagonia and the Andes mountains to the Atacama Desert, and then on to Valparaiso on the Pacific Ocean before returning to Buenos Aires. This year’s more than 950 amateur and professional competitors will travel from 50 countries to race.

As the official compressed air supplier, Kaeser will use the new Airtower compressor package and UltraFill 99+ products to maintain and repair contestants’ cars, motorbikes, quads and trucks with compressed air and nitrogen.

For more information on the race, visit www.dakar.com. For more information on the products Kaeser is using to support Dakar 2009, visit www.kaeser.com/airtower or www.kaeser.com/ultrafill99.

You May Also Like

Body Bangin’: Stand Out in a Consolidator’s Market with John Shoemaker

Micki Woods interviews John Shoemaker of BASF on how to be “elite” in a consolidator’s market.

Micki Woods, master marketer for collision repair shops and owner of Micki Woods Marketing, has released the latest episode of "Body Bangin'," the video podcast that is taking the industry by storm!

In this episode, Woods interviews John Shoemaker, business development manager with BASF Automotive Refinishes NA, on how to be "elite" in a consolidator's market, which comes down to differentiating yourself through things like OEM certification.

Body Bangin’: Can Loaner Vehicles Be Another Revenue Stream?

Micki Woods interviews Laura Tierney of ShopLoaner.com on turning loaner vehicles into a new profit center for your shop.

Protect Your Shop from Cyber Crimes with Mark Riddell

Micki Woods interviews Mark Riddell of m3 Networks Limited on what auto body shops can do to protect themselves from a cyber attack.

Body Bangin’: The Disengagement Epidemic with Kevin Wolfe

Micki Woods interviews Leaders Way Owner Kevin Wolfe on why 73% of work professionals are disengaged today and what we can do about it.

Body Bangin’: I Thought We Were Doing It Right with Josh Piccione

Micki Woods interviews Josh Piccione on repairing vehicles correctly — according to manufacturer guidelines.

Other Posts

Body Bangin’: Be a Star Not a Hamster with Robert Snook

Micki Woods interviews popular keynote speaker Robert Snook on how to differentiate and grow your business.

Body Bangin’: Know Me, Know My Car with Mike Anderson

Micki Woods interviews Mike Anderson on the importance of building an emotional connection with your customers.

Body Bangin’: Fighting for Consumer Safety with Burl Richards

Micki Woods interviews Burl Richards on his personal mission to fight for consumers’ rights and safety.

Body Bangin’: The Employer-Student Disconnect

Micki Woods interviews Raven Hartkopf, lead collision instructor at Collin College in Texas, on what students want from a shop employer.