Advantage Parts Solutions has announced the appointment of Mark Willis to UK commercial director.
Willis will work closely with the UK’s senior leadership team — including David Shepherd, non-executive Director; Darren Clark, UK managing director; and Bob Kirstiuk, CEO and co-founder — to elevate the brand’s profile throughout Europe and advance the company’s market position forward.
“It’s incredibly exciting to join Advantage and work with this award-winning team,” said Willis. “I’ve always admired Advantage and held the brand in such high regard for what it offers the industry through its valuable platform. I look forward to helping propel Advantage as the preeminent brand that insurers, vehicle manufacturers and collision repair brands turn to for valuable OEM parts solutions throughout Europe.”
Willis comes to Advantage with over 30 years’ of experience in the automotive industry, having most recently served Volkswagen Group UK based in Milton Keynes, and held other leadership positions with General Motors and Nissan.
“We’ve always remained committed to investing in the business and bringing the right individuals onboard, and we see tremendous opportunity in Mark,” said Darren Clark. “He brings additional knowledge and bandwidth that will enable Advantage to offer additional value-added services to the marketplace. Mark brings a wealth of industry experience that we’re looking forward to leveraging. With his leadership, we’re looking forward to ultimately expanding our presence beyond the United Kingdom and into other European countries so they, too, may benefit from the Advantage Performance Platform.”
For more information on Advantage Parts Solutions, visit adps.com.