CARSTAR Auto Body Repair Experts is hoping to help reduce the dangers of texting and driving with its national support of the "It Can Wait" campaign. Through the program, CARSTAR is teaming up with the National Auto Body Council and others in the collision industry urge people to share their commitment to never text and drive with others on Drive 4 Pledges Day, Sept. 19.
The program is part of the nationwide It Can Wait movement sponsored by wireless carriers AT&T, Verizon, Sprint and T-Mobile.
Individuals can now sign up at ItCanWait.com to get resources that will help them share their commitment on social media and personalize the movement on the streets of their communities on key activation days. Aspiring to create a social stigma around this dangerous habit of texting while driving, Drive 4 Pledges Day will focus on getting individuals involved in taking the pledge to never text and drive while encouraging others in their community to do the same.
On Sept. 19, supporters of the movement are called to help spread the word to their families, friends and communities. Advocates will be encouraged to do things like change their social profile photos and banner to It Can Wait graphics, and share their personal pledge stories using the hashtag #ItCanWait. Offline activations will include hosting pledge drives and distributing posters in their schools, workplaces and neighborhoods. All materials such as social graphics and posters are available for download at ItCanWait.com.
"Texting while driving claims too many lives, and raising awareness of this completely preventable tragedy is key to saving them,” said U.S. Secretary of Transportation Anthony Foxx. “We’ve seen success before through our seatbelts and our drunk driving campaigns, and I both applaud the It Can Wait campaign for its efforts to raise awareness and encourage everyone to make a commitment on Drive 4 Pledges Day to drive focused and distraction-free."
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