The popular Carubba Collision of the Game video feature has been a staple during the Buffalo Sabres games for more than 30 years. The Carubba Collision of the Game feature will now be shown on the Ralph Wilson Stadium scoreboard during all Buffalo Bills home games.
“Since its inception, Pegula Sports and Entertainment has welcomed us and our marketing concept with open arms. Today, we are excited to begin this new partnership with the Buffalo Bills,” said Joe and Sam Carubba, owners of Carubba Collision. “Our family-owned and operated company has been a part of the fabric of the community for 60 years. Our partnerships with both the Sabres and now the Bills will enhance our relationship with Buffalo sports fans.”
During each Bills home game, fans will have the opportunity to vote for the Carubba Collision of the Game by using the hashtag #CarubbaCollision on Twitter. Fans that use the hashtag will be automatically entered into a contest to win a pair of tickets to a Bills home game.
“Carubba Collision has established itself as a loyal supporter of professional sports in Buffalo through its long-standing relationship with the Sabres and its popular Carubba Collision of the Game activation in the arena,” said Bruce Popko, EVP of business development at Pegula Sports and Entertainment. “The Bills-Carubba Collision partnership will provide a positive connection between the team and one of Buffalo’s most successful family-owned businesses.”